Circle of activities for authority.

Circle of activities for authority.
Create your own balance.
David Amerland calls it Simple Truths.

#webpresence   #googleplustips  

Originally shared by David Amerland

Simple Truths

If you are a company, brand or person there is simply no other way to establish authority on the web than to engage in all these activities. 

Two things emerge from this: First the degree to which each contributes to what you do and who you are will be different because your aim, context, intent background and experience will be different.

Second, when there are so many steps to take the opportunity to completely fake it and get away with it becomes very remote.

You really need to be the real thing.

#branding   
#marketing