Know Your Mobile Traffic

Know Your Mobile Traffic
Amazing, and quick to install, addition to Google Analytics from David Kutcher.

Grab the link. Add it to All Data in Analytics for your site. Know how much of your traffic is mobile.

And, David is still offering his Helpout session. Take advantage of a professional look and guidance.

H/T Stephan Hovnanian 

#googleanalytics  

Originally shared by David Kutcher

Exactly how much affect will the Google Mobile Armageddon have on your site traffic?

You've probably heard by now how Google is going to start prioritizing mobile-friendly sites and results in their Google search, and likely seen lots of posts about how you need to hurry up to get mobile-friendly.

That's all very true, and for a good read, visit Eric Enge's post: https://plus.google.com/+EricEnge/posts/WQZ47qHgY2W 

But as you're well aware, I believe in using metrics to guide decisions. So in the interest of giving you, the reader, an easy to use set of metrics to help guide your decision, I've created an easy to install Google Analytics dashboard (pictured below).

Here's the link to install it on your Analytics: https://www.google.com/analytics/web/template?uid=6Owr30r8QFKcXj2szRm8uw

In the example below, one of my restaurant clients,
* 44% of the site's total traffic came from Google Organic Search
* 23% of the site's total traffic came from mobile Google Organic Search
* 51% of the total Google Organic Search came from a mobile phone

Not shown here is how 27% of the site's total goal completions came from mobile Google Organic Search.

To learn more about gaining actionable intelligence from Google Analytics, please visit our blog post: http://www.confluentforms.com/2014/08/website-actionable-intelligence-goal-acquisition.html

If you'd like assistance getting started with Google Analytics and your website, sign up for my Helpouts by Google session: https://helpouts.google.com/106704368739672674589/ls/b7c8a8d573d9b21f


A big thank you to Stephan Hovnanian for prompting me to create this dashboard and post.