Semantic Search is Shaping Content

Semantic Search is Shaping Content
Are you shaping yours to meet current search priorities?

Semantic searches use a process called disambiguation — analyzing all the information a user has typed in and other factors to interpret her intent. This increases the chances that the results will answer the user’s question rather than return a hit-and-miss list of links based on keywords alone. Semantic search is changing the depth at which people can search and receive meaningful results.


#seofornow   #seo   #semanticsearch  

Originally shared by SEMrush

How Semantic Search is Shaping Content
And why you should be prioritizing content value over keywords and building consumer trust while you’re at it.

#semanticsearch #semanticseo
http://www.semrush.com/blog/how-semantic-search-is-shaping-content/