How Social are you on Social Media?
How Social are you on Social Media?
Rotimi Orimoloye thinking out loud about social presence.
#socialmedia #webpresence and, Yeah! #seofornow
Originally shared by Rotimi Orimoloye (Orims)
"Follow" "Add to Circle" "Uncircle" "Like" "Add As Friend" "Unfriend" "+1" and "share"
And all those other similar social buttons are all very powerful instruments that most people clearly misunderstand. But I am willing to bet that the platforms' algos pay deeper attention to. (How hard can it be really? Think about how something becomes "Hot On G+ - I believe it is more "human" than most of us think)
The actions often say a lot more about you than you think. They also say stuff that most people often mix up.
For example, most people seem to think that the share is more powerful than the +1.
I beg to differ. If people actually used these buttons properly, then the +1 button would be much more powerful than the share button. But most of us don't. And I'll come back to that in minute....
Meanwhile on Facebook, under Basic Information, you also have this one that most people greatly misunderstand. It comes under "Contact And Basic Information" and it says date of, year of birth, gender, interested in.
Now, Facebook gives you FOUR options for "interested In" : Men or/and Women or "I Have The Right To Remain Silent". :)
What do you think, seriously?
"You are a 27-year old woman interested in...........????"
Don't forget Facebook was created for kids in college!
This is clearly a question of your sexual preference.
Yet it appears that almost everyone I know is bisexual.
Back to +1s.
They are like likes. Notice how Google adds an automatic share (that can be aborted) to every like on Blogger.
Why do they do that?
They assume if you like something then you should share it.
But just because it makes sense not to reshare everything you like, doesn't mean that the +1 carries less weight.
The idea is to look at these things from a real world perspective.
You can report something that irritates you to your friends or to people that normally listen to you. Even if you hate the person that said it and the thing that they said (that's why there is the private share option). Even in the real world, talking about someone you hate still gives them some attention, but you do it anyway.
Whereas, saying to someone else that you like what they said is a sign of approval (not necessarily of what they said - could be approval of their personality) that doesn't necessarily have to involve you broadcasting it to all your other friends.
I won't be surprised if Google were paying attention to such things as blank reshares or quick-fire +1 behavior, and devaluating such.
But now, check this out:
I often visit a certain man's profile, and I notice that he has a few thousand followers, millions of views but very few plus ones.
And yet this man's posting activity is not as frequent as many others who post lots of pictures of voguing cats and flowers and stuff.
So why so many views, and so few likes on posts?
Well perhaps it's because many people visit his profile to learn stuff from him. But for some reason or the other, they don't know how to say thank you. Think about it....
I have a whole lot to say about "circling" and especially "uncircling" but I will leave that till another occasion.
So whenever you take anyone of those social actions, take my advice, ask yourself, is this how you would want to portray yourself in real life?
I keep saying that social networks are exactly what they claim to be.....a place where "social" or anti-social behavior are on showcase.
It would be wise of us to see social media as real social life - only on steroids!
So I would try to act as I would in real life, or at the very worst, as I try to be in real life. :))))
And even though many are marketers. I dare say, that the best of salesmen (Ogilvy for example) knew that being social was important for successful promotional marketing.
P.S.
Please do not judge my consequent actions on this post, I was only thinking out loud.....As I do every now and then in real life. :)
Rotimi Orimoloye thinking out loud about social presence.
#socialmedia #webpresence and, Yeah! #seofornow
Originally shared by Rotimi Orimoloye (Orims)
"Follow" "Add to Circle" "Uncircle" "Like" "Add As Friend" "Unfriend" "+1" and "share"
And all those other similar social buttons are all very powerful instruments that most people clearly misunderstand. But I am willing to bet that the platforms' algos pay deeper attention to. (How hard can it be really? Think about how something becomes "Hot On G+ - I believe it is more "human" than most of us think)
The actions often say a lot more about you than you think. They also say stuff that most people often mix up.
For example, most people seem to think that the share is more powerful than the +1.
I beg to differ. If people actually used these buttons properly, then the +1 button would be much more powerful than the share button. But most of us don't. And I'll come back to that in minute....
Meanwhile on Facebook, under Basic Information, you also have this one that most people greatly misunderstand. It comes under "Contact And Basic Information" and it says date of, year of birth, gender, interested in.
Now, Facebook gives you FOUR options for "interested In" : Men or/and Women or "I Have The Right To Remain Silent". :)
What do you think, seriously?
"You are a 27-year old woman interested in...........????"
Don't forget Facebook was created for kids in college!
This is clearly a question of your sexual preference.
Yet it appears that almost everyone I know is bisexual.
Back to +1s.
They are like likes. Notice how Google adds an automatic share (that can be aborted) to every like on Blogger.
Why do they do that?
They assume if you like something then you should share it.
But just because it makes sense not to reshare everything you like, doesn't mean that the +1 carries less weight.
The idea is to look at these things from a real world perspective.
You can report something that irritates you to your friends or to people that normally listen to you. Even if you hate the person that said it and the thing that they said (that's why there is the private share option). Even in the real world, talking about someone you hate still gives them some attention, but you do it anyway.
Whereas, saying to someone else that you like what they said is a sign of approval (not necessarily of what they said - could be approval of their personality) that doesn't necessarily have to involve you broadcasting it to all your other friends.
I won't be surprised if Google were paying attention to such things as blank reshares or quick-fire +1 behavior, and devaluating such.
But now, check this out:
I often visit a certain man's profile, and I notice that he has a few thousand followers, millions of views but very few plus ones.
And yet this man's posting activity is not as frequent as many others who post lots of pictures of voguing cats and flowers and stuff.
So why so many views, and so few likes on posts?
Well perhaps it's because many people visit his profile to learn stuff from him. But for some reason or the other, they don't know how to say thank you. Think about it....
I have a whole lot to say about "circling" and especially "uncircling" but I will leave that till another occasion.
So whenever you take anyone of those social actions, take my advice, ask yourself, is this how you would want to portray yourself in real life?
I keep saying that social networks are exactly what they claim to be.....a place where "social" or anti-social behavior are on showcase.
It would be wise of us to see social media as real social life - only on steroids!
So I would try to act as I would in real life, or at the very worst, as I try to be in real life. :))))
And even though many are marketers. I dare say, that the best of salesmen (Ogilvy for example) knew that being social was important for successful promotional marketing.
P.S.
Please do not judge my consequent actions on this post, I was only thinking out loud.....As I do every now and then in real life. :)
thanks Zara Altair :)
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