What You Really Need From Your Website
What You Really Need From Your Website
Website design creation and maintenance is a lot of work. Make certain your time and energy is aimed toward the right results.
David Amerland on getting and keeping attention of visitors and the value of authenticity and trust.
Other rabbit holes:
David Kutcher The Long Read http://goo.gl/cKtZsx
Gideon Rosenblatt Who To Focus On http://goo.gl/Qn8R10
#seofornow #websitedevelopment #websitetraffic
Originally shared by David Amerland
Pageviews Are Dead!
We are in the attention economy where making readers jump through hoops just so you can count pageviews is likely to tank your site. Read on: http://goo.gl/ffGMvL.
Wow, how did you find that piece, Zara Altair? That's from the way-back machine, for sure. Thanks for sharing it.
ReplyDeleteAs to the main topic, I read David Amerland's piece yesterday and it got me thinking more deeply about my own site. I'll definitely admit to being overly focused on page views at the expense of looking at more meaningful metrics.
Zara Altair nice joining of the dots here, gives a fresh perspective to each article. :)
ReplyDeleteGideon Rosenblatt I used to do the exact same thing - as humans we need some kind of metric, to measure to help us gauge progress. I am working hard now to increase on-site time and the pages-per-visitor number.
ReplyDeleteYeah, one of the challenges with that, David Amerland, is that we're fighting the very real constraints of time that everyone feels these days.
ReplyDeleteImportant though.
Gideon Rosenblatt It is way back, but it expands David's thoughts. :)
ReplyDeleteDavid Amerland My mantra lately is Merry Dots Connecting. :)
ReplyDeleteDavid Amerland Gideon Rosenblatt One of the things that surprised me the most about the CISE experiment was the significantly increased on page time from less than one minute to 6-8 minutes. http://goo.gl/ba5c5n
ReplyDeleteI was just doing the best I could for a referral. :)
Ping! Peter Hatherley
ReplyDeleteThat's a good article, Zara Altair. Just shared it on Twitter. How did you pick and track your target audience?
ReplyDeleteGideon Rosenblatt The target audience was very niche. Luxury travellers in the 10K/wk bracket and up. Tracking was hard. But, once we started on the semantic trail with the website, I noticed the shift in activities with Google Analytics. And, on Google+ interacted with every individual that responded. One month with a sample of one is really not statistically valid.:) However, Peter Hatherley has had similar results over a longer term. Thanks for sharing.
ReplyDeleteGideon Rosenblatt Just talking with Peter Hatherley who is working on a measuring tool. News as it breaks. :)
ReplyDeleteYes thanks Zara Altair Gideon Rosenblatt CISE Semantic Author has a built in metric which reveals your semantic density You can use it for analysing sentences, paragraphs, whole articles or even books.
ReplyDeleteThis product has the most thoroughly tested of all of our products to date and we're just going through the branding process and adjusting it to fit our current output.
How hard is it too use, Peter Hatherley?
ReplyDeleteHappy to set up a trial for you Gideon Rosenblatt
ReplyDeleteSounds interesting, Peter Hatherley.
ReplyDeleteWhat's involved, Peter Hatherley?
ReplyDeleteI'll contact you directly to discuss Gideon Rosenblatt
ReplyDelete