B2B Marketing: It's Different

B2B Marketing: It's Different

Rand Fishkin  nails it for B2B.

I'm researching a number of SaaS companies for a current project and Wow! Don't make it difficult for your potential large ticket/continuing revenue stream client to find your basic information.

Listen to what he has to say.

#b2bmarketing  

Originally shared by Moz

Content marketing can look quite a bit different for B2B companies. Check out Rand's tips in today's Whiteboard Friday.
http://mz.cm/1n5qfFl

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