Meaning, Text, and Strategy
Meaning, Text, and Strategy
David Amerland presents a revised view of three business "bibles" from the pre-industrialized age and sets them in the middle of the context of a web-based world where transparency and trust are forefront.
A #mustread .
Originally shared by David Amerland
The Meaning Within The Text
Tha Art of War, Go Rin No Sho and The Prince have long been hailed as business manuals every exec should have on his bookshelf, primarily because of their focus on strategy.
The thing is that pretty much every MBA graduate who reads them, misunderstands them. The real message is different and it is surprisingly contemporary. Check it out.
http://www.forbes.com/sites/netapp/2014/09/29/3-business-books/#6ed4892f617c
David Amerland presents a revised view of three business "bibles" from the pre-industrialized age and sets them in the middle of the context of a web-based world where transparency and trust are forefront.
A #mustread .
Originally shared by David Amerland
The Meaning Within The Text
Tha Art of War, Go Rin No Sho and The Prince have long been hailed as business manuals every exec should have on his bookshelf, primarily because of their focus on strategy.
The thing is that pretty much every MBA graduate who reads them, misunderstands them. The real message is different and it is surprisingly contemporary. Check it out.
http://www.forbes.com/sites/netapp/2014/09/29/3-business-books/#6ed4892f617c
Ah Zara Altair the perfect project for #CI
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