Where to Upload Your Video
Where to Upload Your Video
Phil Aston of Genius Loci Media gives a clear explanation of uploading video to different sites.
Clear guidelines for approaches on different platforms.
Genius! :)
#videomarketing
Originally shared by Phil Aston
Should I Upload My Video to YouTube or Facebook?
I get asked this question a lot
The answer is you should upload your video to wherever you have an audience.
Some Examples
YouTube
>The second largest search engine next to Google and owned by them.
>This should be your first port of call for uploading your video.
> You can also promote your videos more cheaply than Google Adwords
> Easy to share and embed
> Set up cards for links to your offers, website or funding websites
> You can also broadcast live from YouTube
Facebook
>You should always upload your video directly to Facebook as well as YouTube
> Videos play automatically in Facebook newsfeeds
> You can add a link or call to action to your website
> Very easy for people to share and comment
Twitter
> You can upload up to 140 seconds of video footage
> Video plays within the newsfeed
Instagram
> You can upload up to 60 seconds of video footage
Vimeo
> The benefits are no Ads and you can control what video comes up next. However, you are missing out on the discoverability of the other platforms
Editing and Branding
A while back all you needed to do was publish your video on YouTube. What I am suggesting is a bit more work and involves different edits and ensuring you add your branding at each stage. However, this approach will ensure you respect each audience and optimise your video for each platform.
You can also tailor the message for each audience. Remember that you can re-position your video for other campaigns.
We offer video editing and support via our Digital Marketing and SEO packages – please get in touch if you need any help.
Phil Aston
Genius Loci Media
Digital Marketing for Tourism and Retail
https://www.geniusloci.co.uk
#videomarketing #youtube #facebook #video
https://www.youtube.com/watch?v=VoWFTsfnHdA
Phil Aston of Genius Loci Media gives a clear explanation of uploading video to different sites.
Clear guidelines for approaches on different platforms.
Genius! :)
#videomarketing
Originally shared by Phil Aston
Should I Upload My Video to YouTube or Facebook?
I get asked this question a lot
The answer is you should upload your video to wherever you have an audience.
Some Examples
YouTube
>The second largest search engine next to Google and owned by them.
>This should be your first port of call for uploading your video.
> You can also promote your videos more cheaply than Google Adwords
> Easy to share and embed
> Set up cards for links to your offers, website or funding websites
> You can also broadcast live from YouTube
>You should always upload your video directly to Facebook as well as YouTube
> Videos play automatically in Facebook newsfeeds
> You can add a link or call to action to your website
> Very easy for people to share and comment
> You can upload up to 140 seconds of video footage
> Video plays within the newsfeed
> You can upload up to 60 seconds of video footage
Vimeo
> The benefits are no Ads and you can control what video comes up next. However, you are missing out on the discoverability of the other platforms
Editing and Branding
A while back all you needed to do was publish your video on YouTube. What I am suggesting is a bit more work and involves different edits and ensuring you add your branding at each stage. However, this approach will ensure you respect each audience and optimise your video for each platform.
You can also tailor the message for each audience. Remember that you can re-position your video for other campaigns.
We offer video editing and support via our Digital Marketing and SEO packages – please get in touch if you need any help.
Phil Aston
Genius Loci Media
Digital Marketing for Tourism and Retail
https://www.geniusloci.co.uk
#videomarketing #youtube #facebook #video
https://www.youtube.com/watch?v=VoWFTsfnHdA
Fantastic Tips Phil Aston :) Thank You Zara Altair for sharing ...
ReplyDeleteWilliam Rock Phil is #trustedsource always.
ReplyDelete:) Agreed
ReplyDeleteI blast video where ever I can and then some lol
ReplyDeleteArthur Morehead :)
ReplyDeleteZara Altair Setting up cards is one of the most challeging things for me at the moment
ReplyDeleteArthur Morehead I have yet to master the challenge of creating card duration. I can place it but can't seem to set the marker to expand. Any hints?
ReplyDeleteI think all you need to do is set in your card in your "transitions" for how ever long you need it to run without animation in the overlay My issue is just laying out the cards
ReplyDeleteZara Altair Take Look at this I am still watching it support.google.com - Add cards to videos - YouTube Help
ReplyDeleteArthur Morehead Thanks many muchos!
ReplyDelete