Depth, Trustworthiness, and Value
Depth, Trustworthiness, and Value
Rand Fishkin on overall comprehensiveness. Highlight broad content in context.
H/T Peter Hatherley
Originally shared by Peter Hatherley
On page optimisation gets a huge tick Mark H/t Rand Fishkin
We've been optimising on page content since Hummingbird first hit and this presentation shows exactly why this methodology works.
Beyond Keywords
Even so isolating niche powerwords (aka authority terms) isn't that easy. These highly related terms boost your visibility. Our software isolates these powerwords and collate them in a hierarchical model
This provides a perfect framework to produce anchor content that really ranks
https://moz.com/blog/beat-your-competitors-rankings-comprehensive-content-whiteboard-friday
Rand Fishkin on overall comprehensiveness. Highlight broad content in context.
H/T Peter Hatherley
Originally shared by Peter Hatherley
On page optimisation gets a huge tick Mark H/t Rand Fishkin
We've been optimising on page content since Hummingbird first hit and this presentation shows exactly why this methodology works.
Beyond Keywords
Even so isolating niche powerwords (aka authority terms) isn't that easy. These highly related terms boost your visibility. Our software isolates these powerwords and collate them in a hierarchical model
This provides a perfect framework to produce anchor content that really ranks
https://moz.com/blog/beat-your-competitors-rankings-comprehensive-content-whiteboard-friday
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