Brand Trust-Breaking the Code
Brand Trust-Breaking the Code
What brands need to break the old code and establish trust.
H/T David Amerland
A vision worth talking about
Values that re clearly defined
An identity that stands for something solid
An approach that’s transparent and real
Originally shared by David Amerland
Et Tu PewDiePie?
Brands that fail to lead end up being led by the influence marketers they hitch their values to. The result is they end up being one Tweet or one YouTube video away from a social media crisis. Dive in.
http://davidamerland.com/seo-blog/1136-why-brands-still-get-it-wrong.html
What brands need to break the old code and establish trust.
H/T David Amerland
A vision worth talking about
Values that re clearly defined
An identity that stands for something solid
An approach that’s transparent and real
Originally shared by David Amerland
Et Tu PewDiePie?
Brands that fail to lead end up being led by the influence marketers they hitch their values to. The result is they end up being one Tweet or one YouTube video away from a social media crisis. Dive in.
http://davidamerland.com/seo-blog/1136-why-brands-still-get-it-wrong.html
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