Click-through and User Data in Search Results
Click-through and User Data in Search Results
Ammon Johns with astute interpretation of data.
Who's on first?
_But do you see how it is quite reasonable for the site itself, the one with all the great click data, and clearly the best prices, etc. to have actually lost search position to improve the overall search experience?
Click data is not used to help one site rank over another. It does not have the goal of making any one site more or less attractive. It is applied to an entire algorithm, not to one individual search results page. It is about making the search results as a whole more effective and satisfying. It has to be flexible enough to work on SERPs where there are no clicks at all because the answer will be immediately visible, and in SERPs where people will research in depth and look at many results, now matter how detailed and ‘correct’ any one of the results are._
https://www.allthingsweb.co.uk/click-user-data-search-results/
Ammon Johns with astute interpretation of data.
Who's on first?
_But do you see how it is quite reasonable for the site itself, the one with all the great click data, and clearly the best prices, etc. to have actually lost search position to improve the overall search experience?
Click data is not used to help one site rank over another. It does not have the goal of making any one site more or less attractive. It is applied to an entire algorithm, not to one individual search results page. It is about making the search results as a whole more effective and satisfying. It has to be flexible enough to work on SERPs where there are no clicks at all because the answer will be immediately visible, and in SERPs where people will research in depth and look at many results, now matter how detailed and ‘correct’ any one of the results are._
https://www.allthingsweb.co.uk/click-user-data-search-results/
william Parker Believe it or not, we have sunshine today. :)
ReplyDeleteLovely
ReplyDeleteHello
ReplyDelete