Low Quality According to Google
Low Quality According to Google
Rand Fishkin of Moz with details to check for quality and tips for marketers.
Google wants unique content.
They want to make sure that the value to searchers from that content is actually unique, not that it's just different words and phrases on the page, but the value provided is actually different. You can check out the Whiteboard Friday on unique value if you have more questions on that.
They like to see lots of external sources linking editorially to a page. That tells them that the page is probably high quality because it's reference-worthy.
They also like to see high-quality pages, not just sources, domains but high-quality pages linking to this. That can be internal and external links. So it tends to be the case that if your high-quality pages on your website link to another page on your site, Google often interprets that that way.
The page successfully answers the searcher's query.
https://moz.com/blog/low-quality-pages?utm_source=google_plus&utm_medium=social&utm_content=low_quality_pages&utm_campaign=whiteboard_friday
Rand Fishkin of Moz with details to check for quality and tips for marketers.
Google wants unique content.
They want to make sure that the value to searchers from that content is actually unique, not that it's just different words and phrases on the page, but the value provided is actually different. You can check out the Whiteboard Friday on unique value if you have more questions on that.
They like to see lots of external sources linking editorially to a page. That tells them that the page is probably high quality because it's reference-worthy.
They also like to see high-quality pages, not just sources, domains but high-quality pages linking to this. That can be internal and external links. So it tends to be the case that if your high-quality pages on your website link to another page on your site, Google often interprets that that way.
The page successfully answers the searcher's query.
https://moz.com/blog/low-quality-pages?utm_source=google_plus&utm_medium=social&utm_content=low_quality_pages&utm_campaign=whiteboard_friday
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