Sniper Marketing

Sniper Marketing

Brilliant outline of the current state of marketing by David Amerland.

Use this strategy as the basis of your conversation with writing clients. Know why you are creating content. Know who will resonate with the content. Use language the "target" reader understands.

Nuggets:
simply throwing more of the same at him is not going to have any effect.

the messages that resonate are authentic, personalized, transformative and highly relevant.

#thesnipermind

Originally shared by David Amerland

The New Marketing

In getting to where we are, it helps to remember what we started off with and why and the reasons we need to change.
http://bit.ly/2DRoGWT

Comments

  1. Transferring all those sniper skills into a highly relevant approach to marketing virtually anything and, you're 100% right Zara Altair writers have a lot to learn from this.

    ReplyDelete
  2. Zara Altair and David Amerland, so you both agree that the messages that resonate are authentic, personalized, transformative and highly relevant ... ;-)
    https://plus.google.com/photos/...

    ReplyDelete

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