What does Google's Mobile-Friendly Algorithm Change Mean for You?

What does Google's Mobile-Friendly Algorithm Change Mean for You?

Bruce Clay, Inc. Internet Marketing explains.

#mobilefriendly  

Originally shared by Bruce Clay, Inc.

What Will Google's Mobile-Friendly Algorithm Change Mean for You?

Google gave an important #SEO  announcement yesterday — as of April 21st, mobile-friendliness will be a ranking factor in mobile search.

Wondering what it all means and how to prepare for this change? This blog post by our SEO manager, Robert Ramirez, helps website owners understand:

   • What is changing
   • What we don't know (yet)
   • What this means for you

Read here:
http://www.bruceclay.com/blog/google-mobile-friendly-algorithm-change/
#algorithm   #mobilefriendly  
http://www.bruceclay.com/blog/google-mobile-friendly-algorithm-change

Comments

  1. Nadia Korths Mine is mobile friendly, too. But I keep running the test. :)

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  2. We've been coming into the "year of mobile" for 3 years now and finally arrived in 2014. It's not surprising that they finally made this a ranking factor.

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  3. At my firm KAYAK Online Marketing we only build Responsive sites.

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  4. MaAnna Stephenson No, not much of a surprise at all.

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  5. Randy Milanovic Responsive is what I recommend to those who ask, even when they say they want to "keep it simple." :)

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  6. Randy Milanovic Yes, it is. And, now, more important than before.

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  7. Randy Milanovic I'm looking into the different ways folks are doing responsive now. I've said all along that the way most reordered the shape would nose dive conversion. Seeing evidence of that finally. Noticed how some big name sites have changed styles to offset.

    I'm in the process of a site revamp for myself and gathering a lot of data and examples before I chose my next design.

    Responsive is one thing. How it lays and reorders is another, at least to me.

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  8. @media calls allows the swapping of content

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  9. Randy Milanovic I'm also looking into the reader view thing. Already seeing it on Safari on iPad. Just saw Ana Hoffman mention more mobile browsers getting it. To me, it seems more and more that if I don't get the conversion/CTAs directly into the content then they just aren't going to be seen as much. Same with related posts and such. I've taken to anchor links in the content and mentioning them more during the post.

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  10. Don't overthink it. I just link/CTA in expected places and field way more leads than I dare to land.

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  11. Thanks for the link, Zara Altair (and for the ping, MaAnna Stephenson); looks like something I definitely need to read.

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  12. Ana Hoffman Most welcome. Bruce Clay, Inc. Internet Marketing is one to circle.

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