H/T Peter Hatherley

H/T Peter Hatherley 
Structured data markup could be a tipping point for your website.
Words from John Mueller.
Just finished metadata descriptions for 23 pages. Hoping that these along with rich context in page content will give my client a boost in SERP.

#structureddata   #richsnippets   #seofornow  

Originally shared by Aaron Bradley

Via Barry Schwartz we hear from John Mueller that "things like structured data markup could help us better figure out which parts of the page are actually content and which parts aren't."

(The "schema markup" is an inference made by Schwartz; Mueller doesn't explicitly mention schema/.org.)
https://www.seroundtable.com/google-schema-featured-snippets-21133.html

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