Rich Answers Continue to Grow

Rich Answers Continue to Grow
Another great study from Stone Temple Consulting 

More data you can #trust  

H/T Eric Enge 

Originally shared by Eric Enge

Google Featured Snippets Showing High Churn
While Rich Answers continue to grow

In our latest Stone Temple Consulting study, I show our data for how Rich Answers (what some call "Direct Answers") have grown over time in Google Search.

In particular, I reveal how much Google churns through the URLs it uses for Featured Snippets, the Rich Answers that are drawn from third-party sites. Moreover, I give a possible reason for why this is happening.

See the complete study at the link below (and please share it if you find it useful)!
http://stonet.co/featured-snippets-gp