SEO Core Concept: Both Sides Now
SEO Core Concept: Both Sides Now
H/T David Kutcher
much of our work as consultants really begins with helping our clients articulate goals, the goals of their audiences and their own business goals, working to yield success for both sides.
Originally shared by David Kutcher
"The reality is that the same one-two punch has underpinned much of SEO since day one: understanding the questions your audience are asking and being better than your competitors at answering them. Simple, right?"
Be the best at understanding your target audience, what they search for and how they're searching, and then giving them what they want.
It's pretty simple.
We talked about it in regards to semantic search (coined by David Amerland): http://www.confluentforms.com/2015/05/semantic-search-strategy.html
We wrote a case study on it (our work with Michael Bennett's company): http://www.confluentforms.com/2015/04/focusing-on-intent-capture-and-conversions.html
And honestly, much of our work as consultants really begins with helping our clients articulate goals, the goals of their audiences and their own business goals, working to yield success for both sides.
H/t to Ronell Smith for sharing the article first!
https://builtvisible.com/user-intent-giving-your-audience-what-they-want/
H/T David Kutcher
much of our work as consultants really begins with helping our clients articulate goals, the goals of their audiences and their own business goals, working to yield success for both sides.
Originally shared by David Kutcher
"The reality is that the same one-two punch has underpinned much of SEO since day one: understanding the questions your audience are asking and being better than your competitors at answering them. Simple, right?"
Be the best at understanding your target audience, what they search for and how they're searching, and then giving them what they want.
It's pretty simple.
We talked about it in regards to semantic search (coined by David Amerland): http://www.confluentforms.com/2015/05/semantic-search-strategy.html
We wrote a case study on it (our work with Michael Bennett's company): http://www.confluentforms.com/2015/04/focusing-on-intent-capture-and-conversions.html
And honestly, much of our work as consultants really begins with helping our clients articulate goals, the goals of their audiences and their own business goals, working to yield success for both sides.
H/t to Ronell Smith for sharing the article first!
https://builtvisible.com/user-intent-giving-your-audience-what-they-want/
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