10 Types of Content That Work Best for SEO

10 Types of Content That Work Best for SEO
Rand Fishkin with results of a content study. Ten types of content and how to use them effectively.

Blog posts and those could have regular updates or be republished on a regular basis
e.g. Live & Dare's Benefits of Meditation (ranks for Meditation Benefits)
Short-form evergreen content and articles
e.g. Jim Collin's Piece on Big, Hairy, Audacious Goals (ranks for BHAG)
Long-form articles
e.g. Wait But Why on the Fermi Paradox (ranks for Fermi Paradox)
Photo and visual galleries, I found a lot of these ranking, especially for things that lent themselves to it, for example if you were to search for men's haircuts styles.
e.g. Right Hairstyle's 100 Cool Short Hairstyles for Men/ (ranks for men's hair styles)
Detailed and information-rich lists of information
e.g. Wareable's Best Fitness Trackers of 2016 (ranks for Fitness Trackers)
Interactive tools and content, got some good examples of those.
e.g. Zoopla's House Prices Tool (ranks for property prices)
Comprehensive category landers, so this would be like if you search for kitchen designs, how you might land on Houzz's page of various kitchen designs and that's really a lander to get you into more content, so it's not technically a content marketing piece by itself, but it leads you into content pieces or could.
e.g. HGTV's Kitchen Ideas (ranks for kitchen remodeling ideas)
Multi-page guides, things like Moz's Beginner's Guide to SEO, but we have some other examples too.
e.g. Bates University's "Painless Guide to Statistics" (ranks for statistics guide)
Data or complex information that is visualized
e.g. CNN's Election Results (ranks for election results 2016)
Video, YouTube or embedded video on a particular page, Whiteboard Friday itself being an example of that.
e.g. Whiteboard Friday itself (ranks for Unique Content)

https://moz.com/blog/the-ten-types-of-content-that-work-best-for-seo-whiteboard-friday