Communicate Feelings for Customer Relevancy

Communicate Feelings for Customer Relevancy
H/T David Amerland
When each touchpoint becomes one more affirmation of who they are and how they feel, you are reinforcing the message of why they are your customers. If that reason comes down to “only because they have no other choice” your business is on a clock that’s counting down.

Originally shared by David Amerland

Feels is Where It's At

The bottom line is your customers will have a feeling about your business anyway. Ignore it at your peril: https://goo.gl/RDE2vS